Working With WordPress

Using platforms such as WordPress has become such a crucial part of working in marketing. WordPress has grown from being a blogging site to becoming an easy to use platform enterprises can use to jump start their online presence without the need to hire a web designer.

Based on my brief experience using WordPress (about 1.5 years), I’ve realized that WordPress is pretty straightforward. The simple layout makes it easy to find all of the settings, add-ons, or actions you want to make to your website. There are so many template options available for any kind of website you want to build. Options range from strictly blogging templates, to forums, to e-commerce sites, to news forums, etc., so the possibilities are basically endless. WordPress templates and accounts also come at different price ranges. There are different subscription prices you can pay based on how much you want to use WordPress and what features you want on your site and templates range from being free to being sold in the hundred+ dollar range from what I am aware of. Therefore, I think WordPress can be used by anyone with any level of website skill/knowledge and for any reason.

One blog I always go back to is Gal Meets Glam because I love how dynamic it is, but clean and simple at the same time. The brands theme is strong across every tab of the website and it’s easy to navigate. I like how Julia incorporates her own clothing line into almost every blog post in an effortless way. There’s definitely a lot of native advertising going on here, but at first glance, you would never be able to tell that this website is promoting her own clothing line. I love looking at this site for outfit inspiration or just browsing the clothing collection.

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